{"id":3487,"date":"2018-01-18T10:00:18","date_gmt":"2018-01-18T09:00:18","guid":{"rendered":"http:\/\/speedqueeninvestor.com\/speed-queen-110-ans-dhistoire\/"},"modified":"2019-10-09T12:25:02","modified_gmt":"2019-10-09T10:25:02","slug":"speed-queen-110-ans-dhistoire","status":"publish","type":"post","link":"https:\/\/speedqueeninvestor.com\/fr\/conseils-pro\/speed-queen-110-ans-dhistoire\/","title":{"rendered":"Speed Queen : 110 ans d&rsquo;histoire&#8230;"},"content":{"rendered":"<p>Speed \u200b\u200bQueen est n\u00e9 en 1908 \u00e0 Ripon, dans le Wisconsin (aux \u00c9tats-Unis). La soci\u00e9t\u00e9 fut fond\u00e9e par Joe Barlow et John Seelig sous le nom \u00ab\u202fBarlow &amp; Seelig Manufacturing\u202f\u00bb.<\/p>\n<p>Le tout premier mod\u00e8le Speed Queen s\u2019appelait \u00ab\u202fWhite Cloud\u202f\u00bb. L\u2019entreprise vendit 13 mod\u00e8les pour un total de 96 $. Depuis, Speed Queen a fait du chemin\u2026<\/p>\n<h2 class=\"h2\">Petite retrospective d\u2019une success story\u202f!<\/h2>\n<p><strong>1911\u202f<\/strong>: La Barlow &amp; Seeling Manufacturing am\u00e9liore les mod\u00e8les \u00e9lectriques, les rendent plus s\u00fbrs et plus performants, puis commercialise sa premi\u00e8re machine \u00e0 moteur \u00e9lectrique.<\/p>\n<p><strong>1915\u202f<\/strong>: 1\u00e8re essoreuse multidirectionnelle du groupe.<\/p>\n<p><strong>1922\u202f<\/strong>: La Barlow &amp; Seeling Manufacturing devient la premi\u00e8re entreprise \u00e0 utiliser des tubes en cuivre et en nickel dans ses \u00e9quipements.<\/p>\n<p><strong>1928\u202f<\/strong>: le nom de marque \u00a0\u00bb Speed \u200b\u200bQueen \u00a0\u00bb est officiellement adopt\u00e9.<\/p>\n<p><strong>1939\u202f<\/strong>: l\u2019acier inoxydable devient le mat\u00e9riau de r\u00e9f\u00e9rence pour la fabrication des machines Speed Queen. L\u2019acier inoxydable est encore utilis\u00e9 de nos jours pour l\u2019\u00e9laboration des machines.<\/p>\n<div class=\"video-shortcode\"><iframe title=\"Speed Queen Wringer Washer (c. 1939)\" width=\"1200\" height=\"900\" src=\"https:\/\/www.youtube.com\/embed\/gOUYPFSKXYg?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/speedqueeninvestor.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p><strong>1940\u202f<\/strong>: plus de 60% des maisons am\u00e9ricaines connect\u00e9es au r\u00e9seau \u00e9lectrique poss\u00e9daient un lave-linge \u00e9lectrique (environ 15 millions de maisons). Beaucoup de m\u00e9nages avaient m\u00eame une essoreuse \u00e9lectrique.<\/p>\n<p>Jusqu\u2019en 1945, le groupe Speed Queen arr\u00eatera temporairement la production de machines \u00e0 laver domestiques pour participer \u00e0 l\u2019effort de guerre. Le d\u00e9partement R&amp;D reste cependant actif et travaille sur l\u2019automatisation des \u00e9quipements.<\/p>\n<p><strong>1960\u202f<\/strong>: la publicit\u00e9 se d\u00e9veloppe et l\u2019\u00e9lectro-m\u00e9nager devient l\u2019un des objets de promotion les plus courants\u202f: le lave-linge est au c\u0153ur de la consommation des classes moyennes am\u00e9ricaines.<\/p>\n<p><strong>1970\u202f<\/strong>: plus de 40% des m\u00e9nages fran\u00e7ais disposaient d\u2019une machine domestique. 10 ans plus tard, la proportion montait \u00e0 75%.<\/p>\n<p><strong>1980\u202f<\/strong>: les composants \u00e9lectroniques miniaturis\u00e9s ont donn\u00e9 une nouvelle dimension aux machines domestiques. Les mod\u00e8les sont con\u00e7us pour consommer le moins d\u2019\u00e9nergie possible.<\/p>\n<p><strong>1998\u202f<\/strong>: Speed Queen rejoint Alliance Laundry Systems, le num\u00e9ro 1 mondial de la blanchisserie industrielle. Le groupe compte environ 2500 employ\u00e9s et la majorit\u00e9 de ses infrastructures se trouvent toujours \u00e0 Ripon, Wisconsin.<\/p>\n<p><strong>2013\u202f<\/strong>: Speed Queen noue un partenariat avec la Breast Cancer Research Foundation\u00ae (BCRF) \u2013 pour soutenir la recherche d&rsquo;un rem\u00e8de contre le cancer du sein.<\/p>\n<p><strong>2014\u202f<\/strong>: lancement du concept de laverie Speed Queen \u00e0 l\u2019international.<\/p>\n<p><strong>2015\u202f<\/strong>: BDT Capital Partners devient l\u2019actionnaire majoritaire d\u2019Alliance Laundry Systems, et organise une campagne contre la violence conjugale. Au programme\u202f: collecte de fonds, don de v\u00eatements et installation d\u2019une nouvelle machine \u00e0 laver dans un refuge pour femmes.<\/p>\n<p><strong>2017\u202f<\/strong>: Alliance Laundry Systems cr\u00e9e un programme d\u2019aide financi\u00e8re pour les propri\u00e9taires des laveries touch\u00e9es par l\u2019ouragan Irma.<\/p>\n<p>Cette m\u00eame ann\u00e9e, Speed Queen re\u00e7oit pour la 4e ann\u00e9e cons\u00e9cutive le Women Choice Award, pour la fiabilit\u00e9 de ses machines et sa transparence vis-\u00e0-vis des consommateurs.<\/p>\n<p>Tout au long de ses 110 ans d\u2019histoire, Speed Queen a poursuivi deux objectifs\u202f: fabriquer les meilleurs lave-linge du monde et servir les communaut\u00e9s au sein desquelles la marque \u00e9volue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Speed \u200b\u200bQueen est n\u00e9 en 1908 \u00e0 Ripon, dans le Wisconsin (aux \u00c9tats-Unis). La soci\u00e9t\u00e9 fut fond\u00e9e par Joe Barlow et John Seelig sous le nom \u00ab\u202fBarlow &amp; Seelig Manufacturing\u202f\u00bb. Le tout premier [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":111455,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[73],"tags":[],"class_list":["post-3487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseils-pro"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Speed Queen : 110 ans d&#039;histoire... |<\/title>\n<meta name=\"description\" content=\"Speed \u200b\u200bQueen est n\u00e9 en 1908 \u00e0 Ripon, dans le Wisconsin (aux \u00c9tats-Unis). 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