In Europe, Speed Queen already has more than 800 laundromats in several countries, including Portugal, which already has 40 laundry stores. Every day more and more investors are betting on the brand, not only for the quality of its machines but also for a completely Premium concept and guaranteed business profitability, even in post-pandemic times.

Speed Queen landed in Portugal in 2014, but it was not until 2016 that the brand began to take off. Currently, they are celebrating the addition of 40 self-service laundries, a key milestone for the development of the brand. Unlike other Speed Queen laundries, laundries in Portugal have a particular and distinctive business model to the rest of the laundries in Europe, most of them are staffed by qualified personnel and offer services such as ironing, pick and collect, among others. Undoubtedly, the presence of a manned service is still highly valued by the Portuguese.

Today most of the launderettes are concentrated in the north, near Porto, in the south, near the Algarve area, and in Lisbon. This means that there are still plenty of opportunities for investors eager to open a business like this. Want to know more about how to open a Speed Queen laundry?

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